Google Ads & Paid Advertising
We set up and manage paid search and paid social campaigns with clear conversion tracking from day one, so spend can be evaluated against actual enquiries and leads rather than vanity metrics.
Campaign structure & setup
Account structure, keyword targeting, ad copy, and audience settings built around your goals.
Conversion tracking
Correctly configured conversion events so spend can be tied to real business outcomes.
Budget management
Ongoing bid and budget adjustments based on actual performance data.
Transparent reporting
Clear reporting on spend, clicks, conversions, and cost per lead.
Our Process
- 01
Step 1
Define goals, budget, and target audience.
- 02
Step 2
Build campaign structure and conversion tracking.
- 03
Step 3
Launch campaigns with initial creative and targeting.
- 04
Step 4
Monitor daily performance and optimize bids/budgets.
- 05
Step 5
Report on results and refine the strategy each cycle.
Pricing & Plans
Pick a Package, or Ask for a Custom Quote
Starting-point pricing for guidance — we confirm the right package and rate for your business during a free consultation.
Starter
Ksh 10,000 / Monthly
- Single-platform campaign setup (Google Search)
- Keyword research & targeting
- Ad copywriting (up to 2 ad sets)
- Conversion tracking setup
- Monthly performance report
- Basic budget management
Growth
Ksh 25,000 / Monthly
- Google Search + Display campaigns
- Expanded keyword targeting
- Ad copywriting (up to 5 ad sets)
- A/B testing of ad creatives
- Audience targeting & remarketing
- Landing page recommendations
- Bi-weekly budget optimization
- Monthly performance report with insights
Pro
Ksh 55,000 / Monthly
- Multi-platform campaigns (Google + social ads)
- Full-funnel campaign strategy
- Advanced audience segmentation & remarketing
- Continuous ad creative testing
- Weekly budget & bid optimization
- Dedicated ads account manager
- Advanced conversion tracking & attribution
- Detailed ROI reporting
- Monthly strategy call
Ready to Get Started?
Tell us about your business and we'll follow up with practical next steps for google ads & paid advertising.